About Lazer Champion

Hello, my name is Emily, a.k.a. Lazer Champion. I was born into an advertising family, both my Dad and brother are creative directors. It's safe to say that marketing and design are in my blood. I grew up playing "name that font," a game my father and I created while watching movies and television shows.  I've been working as a creative director and art director for 18+ years, building a diverse background out of my experience with networks, agencies, and post-production houses — from both the client and agency perspective. This experience has allowed me to focus on advertising, branding/identity, motion graphics, and VFX projects. My goals and ethos have remained constant: to learn, grow, and create totally badass work. Compassion is a core value of mine, I strive to lead by example and generate exceptional work across all mediums — broadcast, print, social, digital, experiential, and mobile.

TL;DR — It's all about your crew. The most successful campaigns I have had the pleasure of leading have been brought to life by a cohesive, engaged team grounded in strategic thinking and possessed by the inextinguishable desire to craft exceptional creative work.

r:  resume
e: emily.reed@me.com
p: 917.541.5988
l:  linkedin.com/in/emilyreed/
t:  twitter.com/lazerchampion
f:  facebook.com/lazerchampion
i:  instagram.com/lazer_champion
p: snaps

Honors & Awards - 

Golden Trailer Awards - 2018 - Most Innovative Advertising for a Brand/Product - 
Oculus “Step Into Rift” 
American Advertising Awards LA -  2018 - Bronze - Art Direction Campaign - 
Oculus “Step Into Rift”
American Advertising Awards LA -  2018 - Bronze - Cinematography - 
Oculus “Step Into Rift”
Gold Sabre Award -  2016 - SABRE Awards North America - Toyota: Share the Journey
Gold Sabre Award - Automotive -  2015 - SABRE Awards North America - Sienna Launch Campaign
ProMax BDA Award - Bronze - 2012 - New Girl "Adorkable" Digital Unit
ProMax BDA Award - Silver - 2012 - The Following Campaign
ProMax BDA Award - Bronze - 2012 - Inside the Following
ProMax BDA Award - Silver - 2012 - New Girl - Hey Girl Interactive Music Video